超萌Pudsey Bear BBC力邀品牌設計師獻愛心
Fashion Pudsey Bear for BBC Children In Need


左至右為Giles Deacon、Katie Grand、Henry Holland、Patrick Grant為2012 BBC Children In Need造勢。

左至右為Giles Deacon、Katie Grand、Henry Holland、Patrick Grant為2012 BBC Children In Need造勢。

»»時尚獻愛心,英國電視台BBC力邀30位品牌設計師為「Children In Need」慈善活動吉祥物Pudsey Bear打造時尚裝束,攜手為身障孩童盡心力。而這次每位設計師除了幫可愛泰迪熊重新打造外觀外,更是巧思地將品牌經典,如Alexander McQueen重量級打造粉紅珠寶裝、Burberry的經典風衣及Paul Smith的英倫風格,一一注入泰迪熊的衣裝設計,使每隻熊擁有獨特外觀,讓人愛不釋手。

自1980年,BBC每年都會舉辦Children In Need慈善活動,為身障孩童們募款。雖然BBC日前深陷已故主持人Jimmy Savile性侵醜聞,但不可否認BBC對慈善活動的推舉,至今已募得5億英鎊的Children In Need,去年更是以「Pudsey Bear Designer Collection」,邀請14位設計師聯名,創下募款顛峰,以5萬英鎊作收。為超越去年的佳績,BBC盛情邀請30位品牌設計師,由<Love>編輯Katie Grand聯名眾多品牌包括Alexander McQueen、Vivienne Westwood、Prada、Burberry、Gucci、Paul Smith等品牌設計師,為Pudsey Bear設計新時尚造型。

左為Burberry風衣款,右為Paul Smith西裝款。

左為Burberry風衣款,右為Paul Smith西裝款。

除了造型外,設計師們更是大玩素材遊戲,從麂皮、皮革、絲綢到Swarovski的水晶,不但整體系列色彩繽紛,更是將材質用得既細膩又高級,使原本只身穿「國王新衣」的Pudsey Bear瞬間化為Q版時尚模特兒,讓消費者彷彿置身於各個品牌的服裝發表會。品牌限定的Pudsey Bear系列將於11月7日至11月19日公開販售,而所有款項將全部捐予兒童慈善機構。««

2012限定版Pudsey Bear Designer Collection,共32款樣式。

2012限定版Pudsey Bear Designer Collection,共32款樣式。

 


BBC Children In Need官網:http://www.bbc.co.uk/programmes/b008dk4b


»»Britain TV station BBC has launched the disabled children charity program, “Children In Need” since 1980. This year, BBC invited 30 brand designers to design their mascot, Pudsey Bear. In addition to the fashion design, each designer carefully add in the element of their own brand, for example, Alexander McQueen’s exquisite usage of color and jewelry, Burberry’s classic coat, and Paul Smith’s England style, to hint out each brand’s uniqueness.

As of last year, Children In Need has successfully raised more than 500 million pound for disable children with 50 thousands pound for last year only. While the “Pudsey Bear Designer Collection” was such a hit from last year with 14 designers to change the style of an English teddy bear, this time, BBC invited 30 different designers to turn these bears to fashion models. In addition of the style, the usages of material are also a key point of the design, According to BBC website, “From suede to leather, silk to Swarovski Crystals, the diverse designs reflect the creativity and breadth of the fashion industry.” The event will be launched from November 11th to 19th, the entire donation will go towards to children charity organization.««

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