Equipment春夏廣告 超模素顏兼攝影
Equipment 2016 SS Starring Kate Moss


兩人不僅是模特,還要身兼攝影師與造型師,一展時尚才華。

兩人不僅是模特,還要身兼攝影師與造型師,一展時尚才華。

»»春夏廣告一波波出爐,Equipment也釋出2016春夏最新形象,找來超級名模Kate Moss和Daria Werbowy拍攝。有趣的是兩人不僅素顏入鏡,一切的構想與拍攝,更是由Daria一手包辦。儘管是兩大超模的組合,卻是由Daria負責攝影。廣告以黑白色調呈現,展現出春夏的休閒氣息。

兩位模特不僅素顏,Daria更是全裸姿態大方展現好身材。

兩位模特不僅素顏,Daria更是全裸姿態大方展現好身材。

有別與過去拍攝廣告總是大批工作人員隨侍在側,兩位模特被Equipment丟到小島上,自行決定拍攝概念。由Daria Werbowy負責攝影與美術企劃,服裝跟髮型則由Kate Moss打點。沒有化妝,Daris只穿著泳褲在現場穿梭,Kate則是換上寬鬆襯衫。兩人時而擁抱,時而打鬧,在海灘或是樹林間或坐或臥,忠實呈現度假放鬆的神情。品牌創意副總Brett Ramey表示,這次的合作是有點冒險的,但效果令人十分滿意。許多女人都想像兩位模特一樣,充滿自信與光彩,因此品牌希望可以從兩位模特的視角出發,表現出她們最自在而美麗的模樣。

Daria Werbowy已經連續幾季為Equipment廣告自拍自演。

Daria Werbowy已經連續幾季為Equipment廣告自拍自演。

事實上,Daria已經多次為品牌擔任攝影和模特,2015秋冬和春夏系列也都是由她自演自拍。這次加入Kate Moss一同擔任模特,更是讓人看見Daria有別模特身分的另一項才華。««

»»Equipment has unveiled campaign 2016 SS starring Kate Moss and Daria Werbowy.
The campaign is shot with monotone, which’s directed by Daria Werbowy herself. In fact, that’s an ad produced only by models. Daria took picture while Kate moss served as stylist for hair and makeup.

The label was satisfied with the result and explained that most of women love to be like supermodels not for appearance but more for their confidence. In that case, it has decided to make models be themselves. Actually, Daria Werbowy has been modelling and photographing at the same time for Equipment for many seasons. It’s somehow a collaboration in which model show up her another art talent.««

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