Evian X Diane von Furstenberg 限量瓶身愛地球
Evian x Diane von Fustenberg's Bottles


Diane von Furstenberg談論Evian礦泉水瓶身設計理念。(影片截取自Evian官網)

»»法國礦泉水品牌Evian自2008年起,就陸續與Paul Smith、Issey Miyake、Jean Paul Gaultier與Christian Lacroix等設計大師合作,推出限量瓶身設計,屢獲好評。而今年,品牌延續合作模式,邀請美國設計師Diane von Furstenberg展技,期望再創話題性。

Evian與時尚設計師合作的限量瓶身。(由左至右:Paul Smith、Diane von Furstenberg、Issey Miyake)

Evian與時尚設計師合作的限量瓶身。(由左至右:Paul Smith、Diane von Furstenberg、Issey Miyake)

Diane von Furstenberg以白色手寫字樣「water is life is love is life is love is life is water」,搭配紅色的品牌經典愛心Logo圖樣作為瓶身印花。為呼應熱愛生命的設計主題,除選用環保油墨印製,瓶身也使用可回收材質,闡明熱愛地球就是熱愛生命的道理。限量瓶身定價3.23美金,約台幣100元,想收藏的民眾將可在11月於品牌專賣店與官網http://evian.fr/購得。««

Evian自2008年便開始與時尚設計師合作限量瓶身的企劃。(左:Jean Paul Gaultier、右:Christian Lacroix)

Evian自2008年便開始與時尚設計師合作限量瓶身的企劃。(左:Jean Paul Gaultier、右:Christian Lacroix)

»»Evian has been collaborating with famous designers such as Paul Smith, Issey Miyake, Jean Paul Gaultier, and Christian Lacroix since 2008. In this year, Evian collaborated with Diane von Furstenberg to create the 2012 limited bottles. By using the white hand written calligraphy “water is life is love is life is love is life is water”, Diane von Furstenberg designs a red heart logo on the limited bottles to call for loving lives. With using recycled material and ink, the bottle is selling at $3.23. Now is on sale on http://evian.fr/««

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